Project: bbrown/Muraspec Exhibition Stand Concept
Date: 2017-
This was an initial response for a creative designer led brief that could bring together the very different product ranges and identities of two companies within the same group. It was a continuation of previous year's designs focus on the creative applications of products. The concept evolved around a slogan 'Bbrown...Be busy', a simple statement with a multitude of connotations. I wanted not only to involve as many sample swatches as possible on the cascading 'hex wall', but also to suggest sculptural application, cnc processing and make the whole impression dramatic, almost theatrical. The 'hive' housed sample books and 3d printed business card bees, and the giant slot-together plant in the corner was clad in metallic Muraspec vinyls, glitters and Rowlux producing a futuristic tech feel, and the bees became machine like in gold and black glitter.
